If you’re thinking about starting out your online entrepreneur life with Shopify, then a free trial for Shopify suits your needs just fine. It lets you explore all the features it offers without having to commit with a paid subscription before making your final choice.
If you ended up reading this article, then you surely read about the 90-day trial in an online article or heard it from someone else.
Therefore, let’s get that over with before going any further: there’s no 90-day trial for Shopify. It doesn’t exist, and it’s never been available to the public in any way.
I’ll cut them some slack and accept it might have been a special offer for a while, back when Shopify was starting out and needed people to try it out and grab an audience. However, even if it once was, it’s not available anymore.
If you’ve seen this offer advertised in another website, then just stay away from them. Some might be misinformed, but I can bet most of them are just scammers trying to grab your personal information or even get malware inside your computer.
I’ve heard enough horror stories, so please, refrain from heading to another website looking for this mythic trial.
There’s actually a free trial available, so let’s focus on that to save you time and worries.
Shopify offers a free trial to fully test its functionality. It’s 14 days instead of 90, but it’s more than enough time to create your store and play around with all the tools before making up your mind. It doesn’t have any limitations like other trials either.
It’s completely free of risk, and you can use everything Shopify has to offer without having to commit in any way. You’re free to cancel your account at any moment or just wait out the trial period.
How does the Shopify trial work?
You need only minutes to start your trial, and the information you must provide is basic and safe.
The first step is to head over to Shopify’s official website and find the trial offer. Next up, you’ll have to enter some details (store name, email and password) to create your account. Finally, fill out a quick questionnaire about your store so that Shopify can set up your settings.
Once you send it, your trial has started. You’re free to explore Shopify and do everything you would if you had a paid account .
Make sure to remember your details so that you can login later on and keep testing. You can log out at any moment and come back whenever you want during the 2 weeks.
When logging in for the first time, you’ll go into a new screen with a preview of how everything looks to your customers. This is your admin section, where you’ll build your store and manage everything.
This first login will take you to your store’s general settings for you to configure everything to work properly. The most important section here is the payment information if you want to start making sales – even during the trial.
This interface is straightforward, and you’ll find all the tools you need to the left side of the screen. You’ll also receive instructions on your screen detailing the steps you need to take while you build your store and optimize it.
Once your general settings have been set up, you’ll see a basic store ready for you; this will be your canvas, and it won’t have any products listed. Your general settings just provided the information to create this store; notice your store’s name and you tagline to the top of this screen.
You’ll then have to build your store over this foundation, so open your page builder and start editing away.
The first logical step would be your home page; building it will set the tone for the other pages in your site. After your home page, move over to the most important pages: policies, maybe an FAQ, contact, and after everything is done, move to your products. Your privacy policies and contact page can be created automatically from your general settings with a single click.
As for customization, you can set your home page to showcase one or several products. You decide where you want to show the images, button placement, palette, and lots more. Everything is done with a drag-and-drop builder, so don’t worry about working with HTML; the code updates automatically as you modify your store.
For people interested in coding, you can still edit your store’s files.
After you’ve finished your store and added your products, your store will be ready for launch. You can start selling right from the free trial; you’ll have to pick a paid plan, but you won’t have to pay until your trial period expires, so you’re basically selling for free.
If you don’t want to sell, close the option. You can then deplete your trial period messing around with the features until you’ve made up your mind.
What do you get with the Shopify trial?
You know what you can do with your free trial, but which are the features are the ones that you’ll have at your disposal? Let’s find out.
Shopify is the most famous eCommerce solution right now, and it aims to provide an all-in-one package with all the tools you need available on the platform itself. That means you don’t have to open different accounts since Shopify already offers all the features (plus additional apps) to suit your needs.
You can build professional websites and customize them to your tastes. You can accept payments, process your orders and handle your stock from the website as well as send receipts to your customers; discounts and coupons can be created from Shopify’s backend as well. Finally, you have complete access to real-time statistics on your store’s performance.
As I mentioned, any feature you want but can’t find on Shopify is available as a separate app that you can install from the platform’s marketplace. There are countless free integrations as well as paid apps that you can get if you’re interested in advanced features.
Lastly, Shopify’s size has caught the attention of different major platforms on the internet. You can fully integrate Shopify with third-party apps like MailChimp and payment processors such as PayPal.
Now, let’s see the specifics of Shopify’s functionality.
Shopify is known for simplifying store creation for its users, and even beginners can build fully-equipped stores without any previous knowledge within hours.
You can customize every element on your store, and that goes beyond your store’s look – you can determine your shopping experience. You have full control over what your customers experience while visiting your site, so branding is a lot easier.
You have access to lots of themes for your store, and many of them are free. Themes let you load done-for-you designs, and you can leave them as is (but I wouldn’t recommend it) or change everything to your liking.
The best part about Shopify themes are the premium ones offering even more advanced features. You can edit them just like free themes, but many even offer apps built into the code; think about countdown timers and abandoned cart recovery. With these in-built features, you can pay once for apps that you’d otherwise have to subscribe to.
Editing your themes is also seamless thanks to the interface you already know, and you can preview how everything works before releasing the changes.
Finally, you have access to an endless stream of apps too boost your store’s chances for success.
Feeding products to your store feels natural, and the same goes for categorizing them or adding full collections. You’ll probably just need an extra day to have all your products in place (not counting the ever-so-important research).
You just need to go to your Product option on your admin interface (left side). It’ll take you to the screen where you add and edit your products – both individually and in bulks. This is also where you create your collections and update your prices.
Modifying products individually is also easy. You just click the option to add new products if you want to add to your inventory, and you click on the products you want to edit. You can alter their names, descriptions and the images you want to display to your customers.
If you’re a dropshipper, then things get a bit more interesting. You can import your products into your business by just clicking here and there, and it’s completely free.
You have access to Oberlo, which is Shopify’s official partner for dropshipping. The app curates all the information from different marketplaces like AliExpress, and you can then move the same content to your store. After a few clicks, your website will display the images, descriptions, amounts and even prices from the original listing; you then adjust the price to account for your profit and be done.
With Oberlo, you can have a fully stocked catalog in minutes. Since the information is saved as templates, you’re also free to edit it to give it your own style or make the text clearer.
Oberlo also works for finding trending and best-selling products if you’re looking for new ideas to add to your business.
You just open your products interface and hit the “Find Products” option. This automatically loads Oberlo and displays the hottest products right now, so you’re covered if you’re out of product ideas.
Shopify grants you full access to statistics generated automatically by Shopify, tracking your store’s analytics and data. This feature is a great resource if you want to increase your profits and improve your business in any way.
You can use this information to determine how people use your store and whom they are. You get to see where they go, what pages get the most visits, and which channel brought them here (either social media or a search engine).
If it sounds complex, then it’s because Shopify puts a lot of work into this feature, but you won’t have to worry about reading the numbers since it’s presented in intuitive dashboards. You can also manipulate them to filter out the information you don’t need and focus on what you want to learn.
All Shopify owners have access to these numbers, and the tier of their plans only determine their exposure to advanced dashboards and analysis customization. Even the free trial shows you the dashboards and their full functionality.
All insights are also collected in real-time. You can determine your profit-to-loss ratio, how your marketing campaigns are performing, and more. You also have advance data on your customers: which devices they use, where they go within your site, which channel brought them to your website, and which products attract more attention.
It’s the best way to understand your market and audience by far, and it’s easily one of the most powerful features in Shopify. It’s just what you need to turn your business into a success and determine where you want to go next.
You can turn your Shopify site into more than just a store; it can be a full-on website if you need it to, and it’s thanks to Shopify’s blogging feature available to all users.
You can use it to write engaging content for your visitors and customers, and it’s an excellent way to generate organic traffic. It works just like most blogging platforms on the internet, so you’ll feel at home if you’ve ever used WordPress for this purpose.
But wait a second, what do I mean with organic traffic?
Well, with Shopify blogs, you can take advantage of search engines by ranking your articles within their results. Having high-ranking content on search engines lets you attract visitors interested in what you offer. You can find more customers and reach out to new audiences you might not even expect to be interested in your business.
It’s completely free, and Shopify offers all the SEO features for your articles, so you can make sure your chances to rank higher are, again, higher.
What’s even better is that most people you attract to your store with your blog articles are people actively looking for what you have to offer. They searched for your keywords, so you already know they’re at least interested in the same topics as your business. You can write articles related to how you can solve different problems and list your products as an option.
Once your readers click on your products, they’ll be exposed to your store design enticing them to buy from you. Also, since you were among the top results in Google, they’ll see your brand as a serious business they can trust.
Content marketing is one of the strongest – yet most overlooked – strategies to bring high-converting traffic into your business. You can also collect leads naturally by offering newsletters or free eBooks for their email addresses.
Finally, it’s completely free. You don’t need to pay anything to write your own articles and work on your meta titles, descriptions and tags. Of course, all of these tasks can be outsourced if you don’t want to spend time on it, but it’s entirely optional.
The longest and shortest trial period for Shopify is 14 days. Anything longer than that and you can be sure it’s someone promoting a false offer, looking to get something out of you.
Most of the time, that “something” can leave you vulnerable to malware or even identity theft. As I told you at the beginning, I’ve seen more than enough internet horror stories.
Luckily, 14 days is more than enough to see what Shopify has to offer and make a decision on whether you want it for your business or not.
Add in the chance to make sales for free until the trial period ends, and you really don’t have a strong reason not to give it a shot at least.